Business content management with contentXXL
for the trade sector

The internet has paved new ways not only for the acquisition of information but also for the business transactions of companies. Besides the product itself, the most important factor is the quality of information about it. Today’s customers find out about the products on the internet beforehand and classify the information according to topicality, quantity and quality already at this point. In order to persuade the customer of the investment, the trader needs more information than available for the customer, e.g. in the form of an extranet.

The content management system needs to be intuitively operable and easy to explain, as the corresponding contents are administered at different locations by employees without the necessary technical background. For this reason, contentXXL keeps the balance between the required high functionality and the intuitive operability.

The areas of application

Internet, intranet, extranet, microsites
Corporate website with websites of the individual subsidiaries
Country portals
Knowledge portals so that the knowledge of the employees does not get lost and is available to all

The contentXXL highlights

Convenient administration of the contents directly on the website with mere Office skills
Innovative knowledge management integrated in CMS, allowing for the categorisation (taxonomies) and the establishment of relations between contents by mouse click
Dynamic, automated presentation of related contents on products and services, e.g. accessories, contact partners, documents or dates
Dynamic, automated generation of navigations, e.g. main, sub, product, topic, category, sitemap or A-Z index, glossaries, FAQ
Product catalogue (web shop) for the appealing presentation of products, incl. shopping card
CD/CI of the company can be completely implemented
Multilingualism is supported throughout
Business processes can be seamlessly integrated via the contentXXL import and export manager, premium and custom modules and connectors, e.g. for Microsoft SharePoint or Active Directory
Multi-client capability for various groups of companies, sales divisions or subsidiaries

The advantages for the trade

Promotion of the product sale by especially attractive and informative presentation of the products
Up-to-date information for customers, traders and employees
Content relationship management for documents, links, contacts and downloads
Competitive advantage due to feature and content-rich websites, which are completely found by search engines and thus by potential customers
Improvement of the customer / trader relations by extranets or service areas
Improvement of the communication between the employees by intranets for employees, knowledge portals or Web 2.0.
Self-administration of all contents by competent employees with mere Office skills
Law risk and high investment security due to the great number/high quality of the contentXXL references from various areas of the trade sector, worldwide standards such as Microsoft .NET technology and awards of a wide range of sectors
Due to automated processes resources can be saved and the acquisition costs and the initial capital expenditure thus rapidly amortised
Excellent price/performance ratio