Business content management with contentXXL
for the automotive and transport and sector

The internet has paved new ways not only for the acquisition of information but also for the business transactions of companies. Besides the product itself, the most important factor is the quality of information about it. The customer has to be persuaded that he should make the large investment of purchasing a car not anywhere but in your company. In doing so, the topicality, quality and quantity of the information should be accompanied by event quality.

The content management system needs to be intuitively operable and easy to explain, as the corresponding contents are administered at different locations by employees without the necessary technical background. For this reason, contentXXL keeps the balance between the required high functionality and the intuitive operability.

The areas of application

• Internet, intranet, extranet, microsites
• Corporate website with websites of the individual subsidiaries
• Country portals
• Knowledge portals so that the knowledge of the employees does not get lost and is available to all

The contentXXL highlights

• Convenient administration of the contents directly on the website with mere Office skills
• Innovative knowledge management integrated in CMS, allowing for the categorisation (taxonomies) and the establishment of relations between contents by mouse click
• Dynamic, automated presentation of related contents on products and services, e.g. accessories, contact partners, documents or dates
• Dynamic, automated generation of navigations, e.g. main, sub, product, topic, category, sitemap or A-Z index, glossaries, FAQ
• Product catalogue (web shop) for the appealing presentation of products, incl. shopping card
• CD/CI of the company can be completely implemented
• Multilingualism is supported throughout
• Business processes can be seamlessly integrated via the contentXXL import and export manager, premium and custom modules and connectors, e.g. for Microsoft SharePoint or Active Directory
• Multi-client capability for various groups of companies, sales divisions or subsidiaries

The advantages for the trade

• Promotion of the product sale by especially attractive and informative presentation of the products
• Up-to-date information for customers, traders and employees
• Content relationship management for documents, links, contacts and downloads
• Competitive advantage due to feature and content-rich websites, which are completely found by search engines and thus by potential customers
• Improvement of the customer / trader relations by extranets or service areas
• Improvement of the communication between the employees by intranets for employees, knowledge portals or Web 2.0.
• Self-administration of all contents by competent employees with mere Office skills
• Law risk and high investment security due to the great number/high quality of the contentXXL references from the automotive sector, worldwide standards such as Microsoft .NET technology and awards of a wide range of sectors
• Due to automated processes resources can be saved and the acquisition costs and the initial capital expenditure thus rapidly amortised
• Excellent price/performance ratio